Cinetic Media and SXSW
We did a series of posts about Cinetic Media and its reputation as an ‘unseen hand’ at the Sundance Film Festival...well, well, well: we learn today that Cinetic has made a stunning strategic move, tempting South by Soutwest Film Festival director Matt Dentler away from sunny Austin to the cool blue-gray towers of NYC. Clearly, this consolidates Cinetic’s position as a premiere player in the American Independent film scene.
But that’s just the beginning.
According to this IndieWire article, Dentler is joining Cinetic as part of the Cinetic Rights Management (CRM) unit, a new team dedicated to navigating the brave new digital world of distribution. Is this the dawn of a legitimate alternative distribution network for indies, or is Cinetic poised to become the next CAA? Very exciting times.
From IW:
“Reflecting on the tough market at this year’s Sundance Film Festival, [Cinetic founder] John Sloss cited a, “recession of revenue streams from traditional media,” while adding that the, “corresponding revenue streams of digital have not filled in the hole, but they are going to...”
“It’s a changing landscape,” prefaced Cinetic partner Rob Nathan on the iW call, with Sloss adding, “As pay TV deals recede and as the DVD revenues plateau these are the [areas] that are going to rise.”
Independent Producers • Indie Film • South By Southwest Film Festival • Sxsw •
