About the IPEX Blog
Welcome to the official blog of the IPEX platform and a frequently updated resource on film and video distribution, licensing, rights acquisition, and web marketing. Tips, trick, hints, news, and insights for distributors, license buyers, and indie producers.
Moderated by Adam Rosadiuk, the IPEX blog serves up regular news and useful information for distributors and rights owners, on how to market your titles using the web not only to help you manage your existing customers and to help you find new ones. For Buyers this blog will be an opportunity keep informed on the quickly changing acquisition landscape, and how to use the web to find what they are looking for.
Why use IPEX?
IPEX is an online multiplatform video programme e-marketplace.
There are plenty of free video sites out there, but IPEX is a place where buyers can search without all the static of consumer video sites, a space where producers and distributors can finally get through to buyers, on their terms: when they are searching.
IPEX For Distributors:
- ONLINE BUYERS: How to find niche buyers for your long tail content, creating additional revenue streams from sleeping catalogs
- TRADE SHOW BUYERS: Simple techniques to drive critical TARGETED traffic to your booth fast -- make your time at trade shows more efficient, and set up key meetings at conferences.
- Understanding how new search tools can help you find better content offerings in less time
- Pre-qualify your meeting with distributors at trade shows by seeing their trailers and sell sheets FIRST ... before you set your meetings.
- Get a jump on offers for obvious blockbuster titles -- make an offer before the market opens!
